Internet 2020 report research reinforces the need for brand protection

“If consumers came across a bogus website, 78% said they would shun the brand” – so said Gary McIlraith, NetNames CEO at the launch of the widely-covered NetNames Internet 2020 report in London last month. This statistic comes from research … Continue reading…

Alibaba’s new policy – home run or strikeout?

I’ve long since learned to take any statement from a Chinese marketplace declaring that they’re taking additional steps to fight counterfeiting with a hefty pinch of salt and a sceptically raised eyebrow. My experience has generally been that these “improvements” … Continue reading…

Deep problems in the deep web

  When the Silk Road marketplace was shut down in October 2013, many felt the arrest of its owner Ross Ulbricht signaled the end of the dark market as means to sell illegal and unauthorised goods including counterfeits. The intervening … Continue reading…

World Cup counterfeit sellers continue to score own goals

As in previous tournaments, the peddlers of counterfeit goods are taking advantage of the ongoing FIFA World Cup in Brazil in an attempt to make a quick buck.  However, it appears they are scoring their own fair share of own … Continue reading…

The New gTLD Effect

Ten years ago Pulitzer Prize winning journalist Thomas Friedman described how the Internet was the new battle field for global brands.  He noted that the ever changing deployment of new technologies, a new generation of Internet users, free from the … Continue reading…