The owners of ICM Registry, the registry responsible for the new .xxx domain names, appear to have suspicious minds about cybersquatters trying to buy up celebrity domain names such as elvis.xxx or beyonce.xxx. As a move against would-be cybersquatters and adult entertainment websites trying to divert traffic to their sites, ICM Registry has reserved a list of thousands of .xxx domain names containing celebrity names.
It’s not just musicians who are protected. The reserved list includes actors, politicians, famous journalists and TV presenters. The list also includes the dead and the living – every domain name from angelinajolie.xxx to amywhinehouse.xxx to marilynmonroe.xxx.
Have you thought about protecting your brand names against the potential abuse of cybersquatters looking to capitalise on the new .xxx suffix? You should think about it. As Elvis would say... ‘It’s now or never’.