2014’s sporting events shed light on the growing issue of fraudulent tickets

2014 promises to be another great year of global sport. However, there is a dark side to these big events, with cybercriminals exploiting interest to defraud innocent sport-fanatics. We take a look at how this issue is gaining momentum with the rise of fraudulent tickets.

Technology is a wonderful thing and has made online ticketing for major events so much easier. But it has also driven up the number of criminals who see big sporting events as an opportunity to exploit web users. 

Tackling the issue of fraudulent ticket sites is a global challenge involving crime fighting bodies around the world.

Lessons from the Olympics

Sporting organizations spend hundreds of thousands of dollars in trying to prevent criminals setting up businesses to commit fraud. In the run up to the London Olympics in 2012, a specialist police unit shut down a number of sites that had been offering fake tickets. Despite there being only one authorized ticket seller in the UK, over 200 unauthorized websites were identified.

Looking to Brazil

So far, over 1.1 million tickets have been sold for the FIFA World Cup in Brazil through official channels, with a number of further phases to come. Symantec has already highlighted various websites that have been designed to look like official sponsor websites in order to trick users into handing over personal details.

Maintaining Consumer Trust

So what can legitimate businesses do to reassure consumers that websites are authentic?

We recommend ensuring that your website is protected by a valid SSL certificate – the hallmark of trust and security.  A simple right click on the padlock in the browser bar will give visitors to the website details about the certificate and who it is issued by. Organizations such as Symantec, Comodo and GlobalSign are all trusted brands. It’s also crucial to monitor for fraudulent websites so you can take action and have them taken down before the cause significant damage to your brand.

For more information on SSL certificates, visit the NetNames website.