Building and promoting brands globally is an expensive business. It’s therefore imperative to put effective trademark and intellectual property protection strategies in place to preserve customer confidence and brand equity.
Market-leading monitoring and enforcement technology, combined with a specialized trademark and IP analysis and enforcement team, enables our clients to rapidly detect and enforce against the unauthorized use of brands across all online channels.
In July, luxury brands won a significant victory in their battle with the billion-dollar online counterfeit industry. The Court of Appeal in London ruled that Richemont, owner of Cartier and many other prestigious labels, could ask internet service providers to block access to websites selling counterfeit goods.